David Beckham, TUDOR ambassador, was in Barcelona on June 4th for the opening of TUDOR Spain’s first boutique on the famed Passeig de Gràcia. As the main partner of Alinghi Red Bull Racing, TUDOR continued the boutique opening celebration at the team’s Base in Barcelona where Beckham had a chance to get a behind the scenes look at cutting-edge sailing technology.

The team’s next-gen AC75 hydrofoil yacht, which was unveiled just over a month ago, is among the most technologically advanced vessels ever built, and inspired the TUDOR Pelagos FXD “Alinghi Red Bull Racing Edition” series of watches, a model range prominently showcased at the TUDOR boutique in Barcelona, mirroring the high-tech materials and striking design of the Swiss boat.

As they prepare for the upcoming regatta starting this August, Beckham’s presence was an inspiration for the entire team. “Having David Beckham visit our base was an incredible experience for everybody,” commented skipper Arnaud Psarofaghis. “He was really interested in our campaign, and it was inspiring to share our journey with someone who knows what it takes to succeed at the top level. The day was a real reminder of our shared drive with TUDOR towards cutting-edge design and innovation.”

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